The CSI (Italian Sports Centre) invited all Italian sports clubs and physical activity enthusiasts to gather on June 7th, 2014 in St. Peter’s Square to celebrate the 70th anniversary of the CSI.
The guest of honor is Pope Francis, ready to meet young people, coaches, managers, referees and the community of sports associations.
In this context, goNet committed to spreading the news online by creating a fully dedicated website presenting the event, including the schedule of activities, registration management, and suggestions for hotel accommodation and the most convenient travel options.
Furthermore, to better promote the project and spread the news to attract as many participants as possible to welcome the Pope, dedicated promotional campaigns were created on social networks using the hashtag #societasportivedalpapa, as well as on search engines.
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