marionanni.com, website restyling
16 september 2024
A website for those who refuse to be catalogued

Mario Nanni is not one single thing. He is a designer, architect, artist, writer of light, founder of Viabizzuno in 1994 and winner of the Compasso d'Oro 2024 together with Paolo Rizzatto. But he is also a director, poet, musician, photographer, philosopher. Designing his website meant finding a digital container flexible enough to accommodate all of this without flattening it, without turning it into a curriculum or a simple portfolio showcase.

The choice of RediGo, the proprietary CMS developed in-house by goNet, was not a question of technical preference: it was the only viable path. No ready-made template could have hosted a visual identity built to the measure of marionanni, with typography, spacing, proportions and interface behaviours written from scratch. Every element of the page, from the menu to the structure of the content, down to the rhythm with which the information appears on the screen, is the result of precise design choices, implemented block by block. The site is available in three languages: Italian, English and Spanish.

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The homepage opens with a full-screen video hosted on Vimeo, which introduces without mediation the visual world of marionanni. Layered editorial content follows, updates on events, lessons and works, built according to a narrative logic that alternates images and text without ever sacrificing the visual coherence. All of this works on every device thanks to the native management of responsive design integrated into RediGo.

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The illavoro section is the complete archive of marionanni's output, organised into fourteen categories that reflect the variety of his disciplines: ifilm, ilcontadino, ilteatro e lemusiche, imieioggetti di primanecessità, iversi, laarchitettura, lafotografia, lamialuce, leartigrafiche, lelezioni e gliincontri, lemiemostre, leopere, lepoesiediluce, progettidiluce. The navigation takes place through a filter system developed from scratch, designed to explore this archive in a fluid and unconventional way, respecting the non-linear nature of the work it contains.

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The pages of the individual works integrate video, photographs, texts and in-depth materials in layouts that vary according to the nature of the content. The videos have a cinematic treatment: they are not attachments, they are part of the narration. This structural flexibility is made possible by RediGo without ever losing the graphic coherence of the whole, which remains recognisable and consistent in every corner of the site.

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The site also hosts sections dedicated to marionannischolé, the school for writers of light founded by marionanni himself, and museovirgola, each with its own visual identity that coexists in the overall ecosystem without clashing. The content architecture is designed to grow over time: new works, events and sections can be added without impacting the existing structure, with full freedom both on the visual and on the editorial level.

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