The project included both quantitative and qualitative research to identify gaps and areas for improvement in the current telemarketing sales system.
By evaluating sales operators through calls made by our team, an assessment was carried out on more than 300 phone calls, obtaining statistically relevant data regarding the topics addressed by the operators, their level of detail, and the recommendations they provided to customers.
This service enabled better management of the sales process for packages related to some of the group’s thematic channels.
Project services
Contact us
Have an idea?
Let's develop it together!
Share on
Latest projects
The AI that speaks like mario nanni
archiviouniversale is an artificial intelligence platform designed by goNet to guard, interpret and showcase the work of marionanni. More than a digital archive, it is a semantic search system that understands documents, images, poems, projects and lessons, answering in natural language and putting the content in relation in an intelligent way. Thanks to a dedicated cloud infrastructure and specialised AI models, the archive does not limit itself to preserving the author's heritage, but learns its language and its philosophy, turning into a tool of consultation, research and creative production destined to evolve together with the work it guards.
Ferrara Marathon, launch website for the marathon
Ferrara Marathon is the official website of the relaunch of the Ferrara marathon, designed to turn the event's return into a path of engagement that accompanies runners up to the start in 2027. Created in WordPress, it showcases the Renaissance identity and the UNESCO heritage of the city through an immersive visual experience, manages registrations and communication with a tested infrastructure and guides the user toward the choice of the race with a path oriented toward conversion. A platform designed to support the growth of a great sporting event and strengthen its positioning ahead of the year in which Ferrara will be European City of Sport.
ECP Marketing, the marketing of the EssilorLuxottica network
ECP Marketing is the local marketing platform developed by goNet for the network of optician partners of EssilorLuxottica, designed to transform occasional promotional activities into a continuous, automated and measurable process. Created entirely with RediGo, it integrates contact management, multichannel campaigns, database analysis, automatic suggestions and co-branded landing pages, offering each point of sale a true digital marketing department. An ecosystem that brings together technology, automation and strategy to increase shop traffic, maintaining brand coherence and full operational control over a network of thousands of opticians.